Lead gen Executive
Overview
Aura Interact is transforming enterprise training with immersive AR, VR, AI, and 3D technologies. We're looking for a proactive lead generation specialist to own outbound pipeline creation—from targeted research through personalized outreach—and convert high-quality prospects into real conversations that fuel revenue growth.
What You'll Do5
- 1Manage the full outbound lead generation process, from identifying prospects to booking qualified meetings.
- 2Research and define ideal customer profiles (ICPs) across key industries, then map target accounts.
- 3Craft tailored LinkedIn and email messages for decision-makers, using personalized, multi-touch sequences.
- 4Maintain CRM accuracy, track pipeline progress, and report on conversion metrics to refine strategies.
- 5Collaborate with sales and marketing teams to align go-to-market efforts and continuously improve messaging.
Requirements6
- 12–3 years of hands-on B2B lead generation or outbound sales experience.
- 2Excellent written and verbal communication skills, comfortable engaging senior stakeholders.
- 3Solid grasp of enterprise sales cycles and outbound outreach best practices.
- 4Familiarity with emerging tech (AR, VR, AI, 3D) is a strong plus.
- 5Proven ability to use LinkedIn Sales Navigator, CRM tools, and AI-powered research platforms.
- 6Self-motivated with strong ownership and a results-driven approach.
Who Should Apply
This role is ideal for a structured, execution-focused professional who thrives on building meaningful B2B relationships from scratch. You enjoy the research and personalization behind outbound campaigns, have a knack for crafting compelling messages, and want to make a direct impact on revenue in a fast-growing immersive tech company.
Required Skills
Application Tip
In your cover letter or interview, walk through one of your most successful outbound sequences—explain how you identified the target, personalized each touchpoint, and what the outcome was. Concrete examples of pipeline generation wins will set you apart.
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