UX Researcher (Behavioural, Anthropology, Ethanography)
Listing checked October 19, 2026 · pay as published by Talentxo
Overview
As a UX Researcher specializing in behavioral science, you will uncover the psychological drivers behind how people interact with fintech and digital financial products. The role centers on applying frameworks like Prospect Theory, Cognitive Dissonance, and System 1 & 2 to moderated interviews, surveys, and behavioral experiments. You will translate findings into personas, mental models, and journey maps that shape product design and business strategy. Working alongside design, product, and business teams, you will own end-to-end research that informs nudges, bias-aware recommendations, and experience improvements. The position sits within a leading NBFC and demands a blend of qualitative depth and quantitative rigor.
What You'll Do10
- 1Conduct moderated and unmoderated user interviews using psychological frameworks such as Prospect Theory, Cognitive Dissonance, and System 1 & 2 to reveal latent motivations and behavioral barriers.
- 2Design and analyze quantitative studies (surveys, questionnaires, experiments) grounded in models like Theory of Planned Behavior, Big Five Personality Traits, and Self-Determination Theory.
- 3Synthesize qualitative and quantitative data to identify cognitive and behavioral patterns such as loss aversion, anchoring bias, and trust erosion.
- 4Translate research into structured outputs including personas, mental models, journey maps, and behavioral frameworks that predict user behavior.
- 5Test UI/UX prototypes through usability and concept validation studies using Figma, Maze, and UserTesting, applying models like Fogg’s Behavior Model.
- 6Own end-to-end research execution: study design, participant recruitment, psychometric segmentation, data analysis, and insight storytelling.
- 7Partner with design, product, and business teams to convert behavioral insights into bias-aware recommendations, nudges, and experience improvements.
- 8Monitor fintech and behavioral science trends (e.g., hyperbolic discounting, decision fatigue) through diary studies, ethnographic research, and secondary analysis.
- 9Support business KPIs such as conversion, engagement, retention, and trust through evidence-backed research inputs.
- 10Contribute to internal research standards, methodologies, and best practices.
Requirements11
- 12+ years of experience in Behavioral Research, Consumer Behavior Analysis, Behavioral Science, or Market Research, focusing on user motivations, decision patterns, and digital behavior.
- 2Hands-on experience with primary and secondary research methods, including qualitative and quantitative approaches such as interviews, ethnographic studies, surveys, behavioral experiments, and observational research.
- 3Experience analyzing user behavior patterns, engagement trends, and digital interaction journeys to generate insights that influence product design or feature development.
- 4Exposure to data analysis or data mining of user behavior datasets, combining research insights with behavioral data to identify patterns and opportunities.
- 5Strong understanding of behavioral science principles such as Cognitive Bias, Cognitive Dissonance, System 1 & 2 Thinking, Decision Science, or Consumer Psychology.
- 6Experience testing concepts, prototypes, or product ideas through usability testing, concept validation, or behavioral experimentation.
- 7Ability to synthesize research findings into actionable insights, hypotheses, and recommendations for product, design, or business teams.
- 8Basic understanding of UI/UX and digital product journeys, including how users interact with mobile apps or web platforms.
- 9Background in Behavioral Science, Psychology, Sociology, Anthropology, Ethnography, Cognitive Science, or related fields (BA/MA/MSc/BSc).
- 10Candidates from B2C consumer product organizations (consumer tech, fintech, e-commerce, or digital platforms) where user behavior is closely tracked and analyzed.
- 11Exposure to behavioral experimentation, usability testing, journey analysis, or consumer psychology frameworks is preferred.
Who Should Apply
The role suits candidates with a background in behavioral science, psychology, or anthropology who have 2+ years of hands-on experience in consumer behavior research within B2C digital products. Someone who combines qualitative depth with quantitative analysis and can translate findings into product strategy will thrive here.
Salary Insight
Open to Discussion
Pay and demand for UX/UI & Product Design roles
AggregatedTypical pay
$80/hour
This role
Pay not disclosed
Most UX/UI & Product Design roles pay $58–$102 per hour.
Based on 147 similar roles that publish pay · 7 publish only a top rate; those count at the rate they gave
Rates shown per hour. Yearly and monthly pay converted; one-time fees and non-USD pay are not included.
- Live similar roles
- 195
- Listed in last 30 days
- 81
- Remote
- 87%
Hiring most right now: micro1 (65) · AfterQuery (34) · Mercor (31)
Most requested skills · share of roles
- scientific writing11%
- python10%
- ai evaluation9%
- model evaluation9%
Figures from UX/UI & Product Design roles live on NearSkill when this page loaded. A role can close before you apply, so check the listing itself.
Compare your resume against these rolesLocation
Compensation
Undisclosed by Talentxo
Confirmed during Talentxo profile screening.
Required Skills
Application Tip
In your application, highlight specific projects where you applied behavioral science principles such as Prospect Theory or Cognitive Dissonance to uncover user insights and influence product decisions. Quantify the impact where possible.
How NearSkill helps you apply
1. Check your job match
We compare your resume with the job requirements to help you understand how well your experience fits.
2. Continue to the employer’s website
We’ll direct you to the employer’s application portal, where you can complete the application.
3. Get updates by email
If NearSkill is handling follow-up for this role, we’ll email you when there’s an update on your screening.
Want to check your fit first?
See how your resume matches this role before applying.
Check my job matchSimilar open positions
Explore active roles that match your skills and interests.
Talentxo
VerifiedBehavioral Scientist / Researcher (Consumer, Insights) (GB03/4)
As a behavioral scientist on this team, you will dig into why people make the financial decisions they do, using frameworks like Prospect Theory and System 1 & 2 thinking to uncover motivations and barriers. You will design both qualitative interviews and quantitative surveys, then turn the data into personas, journey maps, and behavioral models that product and design teams can act on. Testing prototypes with tools such as Figma, Maze, and UserTesting is part of the job, as is monitoring trends like hyperbolic discounting and decision fatigue. The role sits at the intersection of psychology, research methods, and digital product strategy, with a focus on fintech and consumer finance.
Talentxo
VerifiedQuantitative UX Researcher
This role focuses on quantitative UX research to evaluate user behavior and product usability through A/B testing, experimental design, and data analysis. The researcher will collaborate with product and design teams to drive data-informed product improvements.
Terac
VerifiedUX Research Study for Product Leaders
Terac seeks product managers, UX researchers, marketing leads, and consumer insights specialists for a paid remote study about customer research workflows. The session runs as a video interview where you walk through a recent research project from start to finish. You will detail the software tools your team uses, how you handle budget allocation, and what triggers a purchase of new research platforms. The conversation also covers your reactions to hypothetical product messaging and go-to-market concepts. Occasional screen sharing lets you show your workflow in action.
AfterQuery
VerifiedBehavioral Economist Expert
AfterQuery builds training content that helps AI models reason through behavioral economics problems, and this contract asks you to create the hard cases. You will write questions and case studies that probe cognitive biases, prospect theory, loss aversion, framing effects, and choice architecture, then judge how well a model handles them. The role runs remote and async, with about 10 hours of work each week, so you can shape the schedule around your research or consulting. A YC-backed startup environment connects your behavioral science background to applied AI model evaluation. Collaboration with other behavioral scientists and technical experts keeps each challenge calibrated and useful.
Talentxo
VerifiedCX Analyst & Product Insights (B2C, Tier-1)
This role sits at the intersection of data and human understanding within a central Design Thinking function, focusing on turning customer signals into actionable insights for a direct-to-consumer pivot. You will analyze behavioral data, synthesize quantitative and qualitative findings, and contribute to prototyping and testing solutions.
AfterQuery
VerifiedPsychology Research Expert
AfterQuery prepares evaluation data that frontier AI labs use to gauge how models reason in professional fields. For this social science project, the company seeks psychology researchers to write and score behavioral science scenarios that test model judgment. You will design realistic studies, document the methods behind each answer, and review model responses for construct validity and replication awareness. The contract runs remote and async, with a minimum of 10 hours per week and no ceiling on hours. Every psychology specialty is welcome.